Fans of Big Brother Naija Season 10 housemate, Imisi, have intensified their campaign to keep her in the competition by taking their publicity drive to the popular annual Luli Concert. The move underscores the growing influence of the reality TV show, as supporters employ innovative strategies to canvass votes for their favorite contestants.
The Luli Concert, which attracts thousands of worshippers and music lovers from across the country, provided a massive platform for Imisi’s fan base to reach new audiences. Her supporters were seen distributing branded merchandise, including T-shirts, banners, and handbills, all urging attendees to cast their votes to keep Imisi in the house. They also organized chants and interactive sessions to engage the crowd, blending entertainment with advocacy for their preferred contestant.
According to some of the campaign coordinators, the decision to take the voting drive to such a large gathering was deliberate. They argued that events like the Luli Concert offered a rare opportunity to interact with diverse groups of people and secure fresh support for Imisi’s journey in the competition. “We want to remind everyone that every single vote counts. Imisi has shown strength, creativity, and resilience in the house, and we believe she deserves to stay until the end,” one campaigner said.
Concertgoers expressed mixed reactions to the presence of the BBNaija campaign team. While some enthusiastically joined in the chants and pledged to vote for Imisi, others felt the event was not the appropriate setting for reality TV promotions. Nevertheless, the campaigners maintained that their approach was peaceful and aimed at simply raising awareness.
This is not the first time BBNaija fans have taken their campaigns beyond social media. In previous seasons, fan groups have been known to rally at concerts, sporting events, and even political rallies to drum up support for their favorites. Imisi’s supporters, however, say their strategy is unique, as it combines entertainment, spirituality, and grassroots mobilization.
Observers note that the BBNaija housemate has quickly built a loyal following due to her outspoken nature, charisma, and competitive spirit. Her fans believe these qualities set her apart from other contestants and make her a strong contender for the ultimate prize.
As voting for the current eviction cycle continues, Imisi’s supporters insist they will not relent in their efforts to keep her in the game. With fan bases becoming increasingly creative in their campaigns, analysts say the outcome of this season may hinge as much on strategies outside the house as on the dynamics within it.
